Today we launched a new Wirtualna Polska website developed especially for the Ukrainian community. VPolshchi.pl, which means "in Poland", is a Ukrainian language news outlet publishing the most important, reliable information on Russia’s invasion, as well as practical tips for people fleeing the war.
The information in the website is sourced from the largest Ukrainian media organizations. Currently, the content focuses on the most practical tips for Ukrainian citizens. VPolshchi.pl publishes information on how to get help, what kind of help is available and the institutions that Ukrainians may turn to. The site also contains practical guidelines for those who remain in Ukraine in wartime conditions, including warnings against specific threats. Tips on how civilians can obstruct Russian troops are also an important part of the site.
"Poland as a whole, in an act of solidarity, supports and helps Ukraine. Employees of the WP Group take an active part in collections, transportation and hosting of Ukrainian citizens. As a mass media outlet, our job is first of all to provide reliable information, coordinate aid efforts and support them in finding their place in our country. As of today – also in the native language of our neighbors. In just 72 hours, working day and night, with an extraordinary effort of our employees – citizens of Wirtualna Polska – and in cooperation with the Ukrainian media, we have launched vpolshchi.pl, a web portal for Ukrainians," says Jacek Świderski, the CEO of Wirtualna Polska Holding.
The website is designed using the mobile first approach to ensure that it can be used on mobile devices as conveniently as possible.
Wirtualna Polska is a technological holding group involved in media, advertising and e-commerce business. According to a Mediapanel survey, 22.2 million Poles used WP’s online products in January 2022.