Who we are
Wirtualna Polska is a tech holding.
Our business activities include e-commerce, media and advertising. Our services and platforms are developed using innovative solutions that ensure precise targeting and expanding user groups.
What we doTechnologies
We are the pioneers introducing high-tech solutions to the Polish market. Our platforms are matched to preferences and interests of our users. Our campaigns reach target groups with great precision.
E-commerce
Relevant shopping trends and recommendations. The segments we cooperate with include tourism, fashion, interior decor and house design, financial services and the automotive industry.
Media
Every day, our platforms, TV and radio feature dozens new materials prepared by journalists. Our users receive information on current events, comments on latest developments and entertainment trivia.
Advertising
We offer innovative advertising products, and we were first to introduce many of them on the Polish market. Our differentiators are a transparent pricing system, modern formats and delivery of extensive measurement metrics.
Wirtualna Polska Holding
Every month we reach 21,9 million real users
Source: Mediapanel, March 2021
SHOW STATISTICSOur mission is to be a partner of the first choice of Poles who provides engaging information, entertainment and services and inspires in everyday decisions.
News
Profit growth in the online segment, Telewizja WP successful. Wirtualna Polska summarises 2020
Wirtualna Polska Holding S.A. recorded a net profit of over PLN 81 million in 2020. This means an increase of nearly 15% compared to 2019. Four years after its launch, Telewizja ...
Wirtualna Polska goes green
WP has begun the process of transition to green energy, which will be accomplished in several stages. Since the beginning of the year, the company has been purchasing energy ...
Changes in the structure of Wirtualna Polska Holding
As of January 2021, the new CEO of Nocowanie.pl, the largest platform with the offering of tourist facilities in Poland, will be Tomasz Machała. Rafał Warecki serves now as the ...
Appealing figures of Wirtualna Polska
We are the leader on the Polish internet. Our content, services and solutions are developed to answer existing needs of all Poles and residents of our country. Below you may find selected statistics from the study: Mediapanel, March 2021.
More statisticsReal users
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